The purpose of this project was to create a kit that included a minimum of 5 different items that had a cohesive look and feel to it, which required creating a branding system in order to have everything look as though they belonged together. I decided to create a subscription model box and company called Xtincto Plushies that would send around 3 boxes annually including a mystery stuffed animal depicting an endangered animal. The other items included in the box is a coloring sheet, a set of crayons, a sticker, a storybook informing about the facts of that extinct animal, and the plushy of the animal itself.